One of the reasons South Beach Perfumes is so successful is because we take the time to know our customers. By doing this it gives us insight on better understanding our business and helps us plan accordingly.
During the first quarter of every year we pull reports to see our top selling markets and products. While analyzing the data a couple of interesting facts were discovered which we will reveal in this and upcoming newsletters. So lets get to it!
Do customer purchase out of trends or preferences?
While trends some time encourage sales; when it comes to fragrances customers purchase base off personal preferences and each state oddly enough prefers different fragrances.
Below are our 5 top selling states and the most purchased fragrance for that state.
Florida - Diesel Zero Plus Masculine by Diesel
California - Lolita Lempicka by Lolita Lempicka
Texas - Floranirvana Ma Belle by Nu Parfum
New York - Hollywood by Fred Hayman
New Jersey - DIESEL PLUS PLUS MASCULINE by Diesel
Shot out to all our Floridians, Californians, Texans, New Yorkers, and New Jerseyans customers. Thank you for choosing South Beach Perfumes for all your fragrance needs. We are beyond thankful for your business and look forward to continuing to service you.
Did you enjoy this article? Are you interested in us sharing more insight business information about the fragrance industry?
Let us know by leaving us a comment below.
0 comments